Why Use Articles For Your Work From Home Internet Business?

The question why use articles for your work from home internet business is one that is often asked by those who are newcomers to the world of niche internet marketing. Yet once they see the effectiveness of articles in not just for creating a flow of targeted traffic to their website but also for general content creation, they too start article writing on a regular basis.

The top reason that articles should be used for a work from home internet business is the fact that they are a free way to create highly targeted prospects to your website. The article content should be based around one keyword phrase from a large list of keywords and keyword phrases that you have researched and are relevant to your chosen niche.

Once the article is submitted to the article directories it will be picked up by other websites and blogs that are searching for such keyword focused content. The great thing for you is that they also have to publish with the article a resource box that gives a little information about you but, most importantly, provides a clickable link to your website. So you have an article of unique content, focused on one keyword phrase that is placed on another website in the same niche as yours, even focusing on the same keyword phrase. The search engines will value such a link highly and thus boost the page rank of your own website.

Never forget that once you have written and published an article, it will remain on the internet forever. Often an article that was written years ago appears on the first page of Google. It will remain there as it has relevancy to the keyword or phrase that is being searched for at any time and will still send targeted traffic to the website. Just consider, how effective is that for generating traffic?

But there is another great answer to the question of why use articles for your work from home internet business. Never forget that the internet is a medium for you to publish unique quality content. A website or blog that supplies this will rank well for the keywords that are targeted. So once you have written your article and submitted it to the article directories, you will have a new, quality and unique piece of content. You can then take this content and use it for say a couple of blog posts, though don't just copy and paste as it is better to have it rewritten perhaps using a less formal style.

You can also use the content for email messages for your email lists, expand the topic you have written and submit the rewritten article to websites that only accept a high quality article that is unique to their website. Then, record a short video talking about the keyword phrase topic and direct the viewer to your website. You should then consider recording yourself reading the article and put it on your website for free listening? Plus also, if you have written a lot of articles on a particular subject, format them together in a pdf document and you have just created a new unique product that you can either offer for free in return for email addresses or sell it. Adding to this, there is then the opportunity to record it as an audio and then there is another product to offer!

As you can see, there are very valuable reasons for why you should be using articles for your work from home internet business. A little initial work to write them will be repaid may times over in terms of traffic generation and the growth and profitability of your work from home internet business.